NBBJ Style Guide
Visual and Editorial Identity System
Role: Primary Designer and Writer
Collaborators: Anne Swett-Predock (Strategy, Writing, and Creative Direction) / Rachel Lexier-Nagle (Writing and Editing) / Ryne Hill (Design) / Siyi Wang (Design)
NBBJ’s Style Guide is designed as an easy-to-use reference document for communicating the company’s purpose and values, visualizing and explaining core brand elements like color and typography, demonstrating best practices for layout and writing, and outlining available marketing template systems to a firmwide audience.
